Blog

Harmony Suite 2.10 Release

We are pleased to announce the Harmony Suite version 2.10, which comprises many new features and enhancements. Here is a summary of the new features available in version 2.10.  A detailed overview can be found in the Harmony Suite v2.10 release notes. Introduction of GNAF Plus in Harmony Suite GNAF Plus is an enriched version of PSMA’s GNAF dataset. In addition to the existing GNAF attributes appended to an address GNAF Plus provides attributes associated with the address based on the 2016 Census Data SEIFA (Socio-Economic indexes for the Areas)…

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Harmony RightAddress 1.9.4 Release

We are pleased to announce Harmony RightAddress 1.9.4  Here is a summary of the main features of the this release. Introduction of the Reverse lookup functionality. This feature is a frequent request from our customers. It allows you to look up an address using a persistent identifier such as DPID, GNAF PID and CNAR ID.  Creation of new configurable address component as part of API lookup Introduction of a configurable option to standardise address components as part of the address output. Ability to separate Postal Type and Postal Number Postal…

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Using Addresses as The Gateway to Spatial Customer Analysis

  A person’s address is a fundamental part of their identity, and accurate addresses are one of the most valuable pieces of customer data your organisation can obtain. For the effective delivery of all manner of services, it’s the first piece of information on the road to understanding your customers. The address itself is important, but once it is accurately verified and tagged with more specific spatial information, it can serve as the gateway to much deeper analysis based on your customers’ spatial location. Greater understanding of the characteristics of people…

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Spring Cleaning your Customer Data

 Spring is well and truly underway, and as the weather warms we have entered the traditional time for cleaning in anticipation of another long summer. It’s not just homeowners who can make the most of the changing seasons, however – businesses should use this time as a reminder of the importance of having clean, accurate data. As the digital age has progressed and many businesses have found themselves needing to rapidly implement modern data management solutions, it’s not unexpected that quality has been sacrificed in favour of haste. It’s precisely…

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Optimising Your Call Centre Teams with IT

For businesses in a number of industries, the call centre is the most critical customer-facing element. When fielding enquiries, reaching out with new marketing campaigns and gathering valuable customer data, there are few better ways for your workforce to directly engage with your audience. That said, even the most effective call centre teams can be hamstrung without the best possible technology helping them communicate. So how can your organisation use IT solutions to optimise every customer interaction and deliver an experience fit for modern consumers? When gathering customer data, call centres…

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Improving Service as a Customer Data-Driven Business

Every organisation in Australia and New Zealand deals with data in some capacity. What separates the leading businesses from the followers, however, is how they integrate that data into their operations and workflows. Effective data management can transform the performance of a company, offering insight into customer activities and desires, productivity and efficiency benefits, and improved reporting and strategising. So how can your business go from being a follower to a leader, unlocking the potential buried in your customer data? Getting the most from customer data starts with your company…

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Software for Building a Real-Time View of Customers

In the pursuit of optimal service, there are few assets your business has as valuable as your customer information. Leveraging that data efficiently is critical to most business interactions, so it must be made accessible to customer-facing members of your organisation through intuitive, user-friendly systems. Having data located in different internal systems can inhibit your ability to retrieve and utilise customer information. A traditional data search platform involves entering customer details into a screen, waiting to see what information is returned and then possibly repeating the process if that search doesn’t yield the…

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How Valuable is Customer Retention?

Customer Retention

Operating a business in the digital era is full of complex challenges. Relinquishing legacy processes to adopt innovative new solutions, transitioning to online and cloud-based applications, implementing mobile means of working for the next generation of employees – these are just a few of the difficulties faced by modern organisations. That said, few shifts have had the same impact as the control customers now have over their engagement with your organisation. Forrester notes that we are now living in the “age of the customer”, a time in history where “the…

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Understanding Information Governance

With the amount of data that modern businesses need to contend with, having strong measures in place to manage it quickly becomes a priority. Implementing an information governance solution is a smart strategic step to maintaining control over all of your valuable and sensitive data, from the moment it’s created right through to its eventual disposal. What is information governance? Nowadays, data forms the basis of everything that happens in your organisation, so it should be considered a business asset just like any other. Accordingly, as you employ people to…

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Driving marketing performance with customer data

There is no shortage of great reasons for businesses to transition from traditional, brick-and-mortar storefronts to e-commerce outlets. The reduced need for physical store space, greater convenience for customers who can shop at any time from any location, increased reach – these are just a selection of the valuable benefits to becoming a digital business. Perhaps less well-known, however, are the ways in which you can leverage customer data to improve service and give your organisation a competitive advantage. While it has always been an important element of business strategy, marketing…

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