Improving Service

Data growth and customer synergies

It’s no secret that recent years have seen a profound development in how companies view and deal with data. Whereas information itself may have once been viewed as the end goal, now organisations are thinking more about how to use this information to grow and influence the business. A significant number of companies are starting to see the true value in Big Data. Research firm Gartner mentioned this shift in previous research, finding that a significant number of companies were considering investments in so-called ‘Big Data’ initiatives in the next…

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Is your social media presence supported by the right data?

Many organisations are looking to invest in services that can help them make the most of their social media presence. In every sector, organisations are looking to become more social in order to drive engagement and, ultimately, their bottom line. However, it can be incredibly difficult to measure and understand the impact of data on an organisation’s social media efforts. Gathering and understanding the diverse and often incomplete information that individuals publish online can make it difficult to find actionable insights. To achieve this, many organisations are now relying on…

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How 1 Flawed Single Data Entry Took Down a Telephone Network

The cause of the outage that largely took out Spark’s mobile network yesterday evening has been traced to a corrupted data file sent in error by an Asian phone company. Customers across the country had only about a one-in-four to one-in-three chance of placing calls or texts during the worst of the outage between 5.30pm and 8.30pm, chief operating officer David Havercroft said. Customers from Hamilton north were the worst affected by the fault which also prevented 111 calls being made and took out mobile broadband. Havercroft said the fault…

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The 17 million dollar spelling mistake

It was a 124-year-old Welsh family business which took five generations to build up, yet a blunder over a single letter was all that was needed to cause its collapse, leaving the British government with a £9 million ($17 million) legal bill. A British High Court ruling has found a government department liable for the demise of Taylor & Sons Ltd – all because of a typo. Companies House, part of the Department of Business, Innovation and Skills, erroneously recorded that the Cardiff engineering firm Taylor & Sons Ltd had…

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