Data

Understanding Information Governance

With the amount of data that modern businesses need to contend with, having strong measures in place to manage it quickly becomes a priority. Implementing an information governance solution is a smart strategic step to maintaining control over all of your valuable and sensitive data, from the moment it’s created right through to its eventual disposal. What is information governance? Nowadays, data forms the basis of everything that happens in your organisation, so it should be considered a business asset just like any other. Accordingly, as you employ people to…

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The Why and the How of Data De-duping

Businesses that manage significant quantities of data, whether it’s information relating to customers or the organisation as a whole, will understand the need to keep this information in order. This means carrying out a number of data management processes including verification, putting rules in place and the process of de-duplication, or de-duping. For those organisations yet to carry out any sort of data enhancement or management, here is the how and the why of data de-duping. There’s no getting around it, customer IDs are nearly entirely subjective. The why There’s no…

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CRM data duplication: Understanding and tackling the issue

Businesses often have a substantial amount to manage when it comes to data. It’s necessary to ensure information is always kept secure, easy to access when it’s required and a non-issue to archive when it eventually becomes redundant. For those companies running customer relationship management (CRM) systems, however, there’s an even more important issue to be aware of: data duplication. This is a problem that’s not easy to solve, and can often require the use of new solutions and even a shift in company culture. In certain circumstances, it could…

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How Big of a Problem is Misconfigured Data?

Data is now everywhere. It’s gathered by countless organisations, consumers provide it to businesses through a multitude of channels and the amount continues to tick upwards. This is for good reason, too, as data that’s relevant to a company can prove extremely valuable. Organisations are able to better understand particular markets and develop new marketing and sales strategies in line with customer expectations. Given the growing importance of this information, many would think that effective data management is a top priority for many businesses. According to new research from Swedish firm BinaryEdge, this…

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Does Mobile Data Traffic Growth Pose a Management Issue?

Mobile-Management-Risk

Mobile device popularity has grown substantially in recent years, as businesses and consumers start to adopt smartphones and tablets for everything from finances to interacting with customers and companies. In fact, research from Cisco found that mobile data traffic grew by a total of 69 per cent in 2014, reaching 2.5 exabytes per month at the end of the year. For reference, data traffic was at 1.5 exabytes at the end of 2013. Not surprisingly, this growth meant that mobile data traffic alone in 2014 was 30 times higher than the traffic…

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Just how Important is Technology and Innovation for Customer Data?

Australia

The need to innovate is something every business will be familiar with, as well as the necessity of adopting new technologies. In fact, a new report from Microsoft has found that small and medium businesses (SMBs) in Australia may need to start looking at other nations in the region for inspiration. More effective mastery of customer data is just one area where businesses need to innovate when it comes to technology, and it can prove to be something that offers lasting benefits. SMBs located Down Under could grow as fast…

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Is your social media presence supported by the right data?

Many organisations are looking to invest in services that can help them make the most of their social media presence. In every sector, organisations are looking to become more social in order to drive engagement and, ultimately, their bottom line. However, it can be incredibly difficult to measure and understand the impact of data on an organisation’s social media efforts. Gathering and understanding the diverse and often incomplete information that individuals publish online can make it difficult to find actionable insights. To achieve this, many organisations are now relying on…

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The 17 million dollar spelling mistake

It was a 124-year-old Welsh family business which took five generations to build up, yet a blunder over a single letter was all that was needed to cause its collapse, leaving the British government with a £9 million ($17 million) legal bill. A British High Court ruling has found a government department liable for the demise of Taylor & Sons Ltd – all because of a typo. Companies House, part of the Department of Business, Innovation and Skills, erroneously recorded that the Cardiff engineering firm Taylor & Sons Ltd had…

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